La formación de la gran empresa galletera mexicana, 1907-2007

This work outlines the evolution of Mexican cookie industries during the twentieth century. My argument is that these companies, founded mostly by Spanish immigrants,  have turned from small family businesses to great corporations, vertically organized in response to uncertainty, scarce market integ...

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Auteur principal:	Moreno Lázaro, Javier
Format:	Online
Langue:	espagnol
Éditeur:	El Colegio de México, A.C. 2009
Sujets:	siglo XX industria galletera historia empresarial historia económica México 20the Century Cookie Industry Business History economic history Mexico
Accès en ligne:	https://historiamexicana.colmex.mx/index.php/RHM/article/view/1754
Institution:	Historia Mexicana