Complementariedades y compromiso en un modelo de Cournot

When oligopolistic firms compete by investing simultaneously in cost-reducing R&D and in demand-creating advertising expenditures, their strategic commitment in such assets may differ qualitatively from the behavior pursued when only one of them is used. In particular, if R&D (and ad...

Description complète

Détails bibliographiques
Auteur principal: Antelo, Manel
Format: Online
Langue:anglais
Éditeur: El Colegio de México, A.C. 2002
Sujets:
Accès en ligne:https://estudioseconomicos.colmex.mx/index.php/economicos/article/view/201
Institution:

Estudios Económicos